Every time you visit an online store to buy some new tech, the pictures you see are the first impression that product has on you. A large number of people make online purchases based on the images they see. A picture can definitely be worth a thousand words; it shows the materials, the specifications, the condition, and the design of whatever product you’re looking to buy. Without a picture, you just cannot imagine how a product might turn out to be.
Now that we have established the importance of product photography, here are some of the things you should always keep in mind if you want your tech to look great in photos:
- Set your Backdrop
One of the most important things in product photography is the backdrop. You should try to use white backdrops for most of your tech products to showcase their own design and color. Any other color used in the backdrop is bound to make the actual product look different than it is.
- Pay Attention to Lighting
Lighting is key for taking photos of your tech. You should remember to use soft lighting so that strong shadows and contrast can be avoided. You don’t have to spend a lot of money to do so. There are many DIY solutions that you can use to create budget tech photography setups.
- Take it Outdoors
If you want your photos to stand out among the rest, try taking your tech outdoors. Place the product against a nice, natural backdrop and use the sun’s natural light to bring it to life. If needed, you can even try taking HDR photos of your tech. There are many easy to use software programs you can use for this purpose, like Aurora HDR 2017.
- Choose the Right Equipment
In order to take excellent photos of your tech products, you need to invest in the right kind of camera equipment. You don’t have to buy very expensive gear, but you do need to know what kind you should buy. For example, even a basic DSLR camera will do the job paired up with a decent prime lens and propped up on a tripod. Keep in mind that you should not use wide angle lenses for product photography as these tend to warp your subject.
- Shoot RAW
Last but not the least, always take your photos in RAW format. This will allow you to take them into a RAW editor later and adjust the brightness, contrast, color, noise, and much more without destroying the image quality.
Another thing you should always remember is to take your time with photography. Don’t rush things because then you’ll probably just have to do it again. Pay attention to your setup, adjust the lighting and the white balance of your camera, make sure your camera is not moving and the tripod is stable, and once you’re satisfied go ahead and shoot.